Subaru Top Auto Brand on Forbes’ 2024 Social Impact List
For Subaru, 2024 was an incredibly successful year. Earning a wide variety of awards, the brand has solidified itself as a household name among automotive manufacturers. One particular honor that we take pride in at Spreen Subaru is the OEM being acclaimed the Top Auto Brand on Forbes’ 2024 Social Impact List1. We’re here to tell you what this entails, so you can feel confident in your pursuit of a new car!
Social Impact
Let’s dive straight in by discussing how automotive brands qualify for America’s Best Brand for Social Impact. In order for a manufacturer to receive this stamp of approval, they must extend their outreach far beyond their field, and venture into philanthropy and community service. More importantly, the award is based on the values the company represents, their stance on social responsibility and activism, and support for underprivileged communities. This is especially true for automotive brands, since it’s important to reduce greenhouse gasses, improve the planet, and gain trust from the public. By adhering to all of these checkboxes, a manufacturer will be nominated and potentially win.
Subaru’s Awards
Now that you know the requirements to achieve America’s Best Brand for Social Impact, let’s discuss how the Subaru brand dominated the ranks. They have created a culture of being More Than a Car Company®, and that shows with programs like the Subaru Love Promise®. It’s also worth mentioning that in order to win, over 185,000 consumers were surveyed, which resulted in approximately 4.5 million ratings. Fortunately, Subaru achieved the top automotive brand, which speaks volumes in how they stack up to other manufacturers. Arguably more impressive, Subaru was also ranked #2 for all companies. With over 3,000 unique organizations in the running, it is clear they take their stance on worldwide issues seriously.
Subaru Love Promise®
If you aren’t familiar with the Subaru Love Promise®, allow us to discuss this program and its pursuit for major global impact. Whether its community, environment, healthcare, education, or pets, Subaru makes donations to over 2,100 local charities. After 15 years, this has resulted in over $256 million provided to the people that need it most. More specifically, they’re involved with helping with ASPCA animal adoptions, supporting cancer patients through The Leukemia & Lymphoma Society®, and helping purchase school supplies for kids in the classroom. As you can see, it’s no wonder why Subaru landed high on the Forbes 2024 Social Impact list. If you have any questions about the award, contact us today!
Learn More About Subaru’s Outreach Program
– Subaru Love Promise®
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